Magicar New Materials, in collaboration with outstanding experts in the field of polymer materials from Shandong University of Science and Technology and China University of Petroleum, established a joint research laboratory and embarked on a journey of applied research and process improvement in polymer films.
A major breakthrough was achieved in the performance of PTEE polymer compounds at the joint laboratory, marking the official entry into the field of new materials.
The Shandong production line was established, and the first generation of PTEE products underwent professional testing and entered the market.
The company’s PTEE products have expanded to cover multiple fields including automotive films, clothing, and experimental consumables.
The company entered into joint research projects on new materials with several domestic research institutions.
Thermoplastic polyurethane elastomer-related products were introduced, covering multiple fields including paint protection films, color change films, heat insulation films, and architectural films.
A new factory with new equipment was established, and the annual output of optical films reached 10 million square meters. The company also successfully provided high-quality OEM services to many well-known brands.
The company has established solid cooperative relationships with many internationally recognized raw material manufacturers such as Bayer (Germany), Ashland (USA), Lubrizol, Huntsman, Cashew (Japan) and so on.
Magicar’s global foreign trade business division was established in Qingdao, officially entering the global market.
The company invited Louis Koo as the brand spokesperson. As a quality idol widely admired by the public, Louis Koo embodies not only a handsome appearance but also outstanding inner qualities, aligning perfectly with the company’s belief in consistent brilliance inside and out.
Participated in the 6.30 China (Zhengzhou) International Auto Aftermarket Expo, expanding marketing channels in surrounding provinces centered around Zhengzhou. The company’s auto aftermarket business rose rapidly, signing agreements with nearly a hundred cooperative dealerships nationwide and covering major cities comprehensively.
Magicar’s cutting film software was launched, including practical data for nearly 100,000 items such as Chinese standards, American standards, interiors, motorcycles, car keys, and various patterns.
Participated in the 2023 Shenzhen International Smart Travel, Auto Modification, and Automotive Service Industry Eco Expo (Kyushu Auto Eco Expo).
Expanded into over 80 overseas markets including the Middle East, Russia, the United States, Turkey, Japan, Malaysia, Vietnam, Singapore, and South Korea. Collaborated with more than 30 Chinese brand partners and established over 2000 store partnerships.